Wednesday, 1 March 2017

The ‘Nokia’ 3310 isn’t a Nokia

I'm so sick of nostalgia as a ploy for profit. From the “Make America Great Again” slogan, to the endless Star Wars and X-Men movies, to the Fiat 500 and Mini Cooper. We’ve become a world obsessed with looking backwards for lazy sources of joy.

And now... the “Nokia” 3310.

Don’t get me wrong, the 3310 might be a fine featurephone. I wouldn’t know, I haven’t used it. My colleagues on the ground at the big MWC show tell me it’s a “fun phone” and “solid for what it is,” which is basically a gussied up “Nokia” 150 launched without notice in December. No, what bugs me is the audacious brand exploitation behind it.

The “Nokia” 3310 is no...

Continue reading…



from
http://www.theverge.com/2017/3/1/14774662/nokia-phones-are-not-making-a-comeback

from
http://ifeeltechinc.blogspot.com/2017/03/the-nokia-3310-isnt-nokia.html

No comments:

Post a Comment