Tuesday 13 June 2017

The dysfunctional Sense sleep-tracking ball sinks the company set up to sell it

When I reviewed the Sense sleep tracker and described it as only marginally better than a sham product, I felt bad. Time has now validated my assessment, as Hello Inc, the company built around the Sense tracker as its sole product, is going under — but I still feel bad.

The person announcing the shutdown of Hello, James Proud, is the young founder of a small team that led the company and its sleep-tracking gadget through a successful $2.4 million Kickstarter campaign, $10.5 million in Silicon Valley funding, and a subsequent $40 million funding round. More than 19,000 backers bought into the Sense idea, so it was clearly hitting on a hot area of consumer interest and demand, however the one thing the company forgot to do was develop a...

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from
https://www.theverge.com/2017/6/13/15790006/sense-sleep-tracker-hello-company-closing

from
http://ifeeltechinc.blogspot.com/2017/06/the-dysfunctional-sense-sleep-tracking.html

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